Guide the marketing strategy, develop the brand identity, oversee the execution for marketing campaigns, assist in marketing/sales
Audit the present state of the brand and marketing strategy
Develop insights through market, customer and stakeholder research to help derive unique cross-selling ideas
Brand positioning, vision, values, naming, architecture and brand design brief
Identify areas of opportunities through the marketing of overall business growth
Scaling Brand through a combination of agency and employees
Oversee and guide the marketing execution – creatives, content, campaigns, messaging, etc.
Define and Supervise activity calendar/execution, guidelines/objective goal-setting
Overall management of Advertising and Promotion Budget
Continuous analysis of the competition, retail trends, and market dynamics while working in sync with stakeholders
Master’s degree from a leading institution
Proven experience as heading marketing and growth (2--3 years) with hyper-growth marketing ventures
Medical/Wellness/Health background could be an added advantage
Excellent understanding of the full marketing mix
Strong analytical skills partnered with a creative mind
Excellent communication skills
Up-to-date with latest trends and marketing best practices
£20,000 - £30,000