Own projects with considerable scope and/or complexity with significant impact on brand and customer experience and business
Own all marketing drivers for the program, and work as an advocate with category and relevant teams
Work with cross-functional teams and internal teams, etc., to define, drive, and launch monetizable marketing opportunities
Own creation of marketing programs, and multiple key traffic drivers, to acquire new customers and sellers
Conceptualize, design and execute online/offline marketing initiatives to extend awareness of the product/program.
Develop, test, and execute aggressive multi-channel marketing plans to drive customer acquisition
Conduct in-depth analyses to determine program effectiveness and to continuously improve programs and initiatives
Develop the program’s branding, the marketing calendar, pitch decks
Present to senior management externally and internally
Meet business monetization goals while ensuring a top-notch selling partner experience
3 plus years of sales and marketing experience
In-depth understanding of the relevant market
Excellent communication and presentations skills
Excellent leadership skills
Setting individual sales targets with the sales team
Recruitment and training of sales and marketing team
Assess current team processes and procedures and improve them
Creation of Sales pipeline and lead generation
MBA
Experience building, executing and scaling cross-functional marketing programs
Experience using data and metrics to measure impact and determine improvements
Experience using Microsoft Excel to manipulate and analyze data
Experience presenting metrics and progress to goal with stakeholders
3+ years of marketing experience in marketing/product management within Ecommerce/FMCG/retail
Demonstrated ability of strategic problem solving and creating/building something from scratch
Demonstrated ability to formulate data-driven decisions that lead to results
$80,000 - $150,000
